WOBURN, MA and DENVER, COLORADO…
What makes a successful conference? From the organizer’s perspective, a sellout is a good start. In fact, it’s a great start. Yet as organizers of the recently held Franchise Operations Performance Summit (OPS), the only franchise executive conference dedicated to operations performance excellence, will tell you, it’s what attendees take away from the event that matters.
“We sold out the OPS in Denver, which is great,” said Evan Hackel, founder of Ingage Consulting and a keynote speaker at Franchise OPS, which took place on July 18 and 19. “What really made this event special is that every single attendee—with the help of franchise operations experts–left with a written out list, which they created, of action items they can implement right away to improve their organization’s operations.”
Said Nancy France, president and CEO of Fast Track Kids, “This was our first Franchise OPS, and we left with several key ideas that we can immediately implement in order to improve our operations. It was a great way to interact with other franchisors as well as knowledgeable speakers.”
Topics covered at Franchise OPS included:
- Real World Franchise Compliance
- Impactful, Substantive and Effective Conventions/Conferences
- Turning a Survey into a Powerful Management Tool
- Maximizing the Benefits of an Online University
- Supercharging Operational Excellence with Web 2.0 Technology
- Making the Most of Franchise System Buying Services
While attendees benefitted from all the workshops, “Turning a Survey into a Powerful Management Tool”, hosted by Eric Stites of Franchise Business Review, drew particular interest.
“Surveys can be a great tool to improve communication with the franchisees and show the franchisees the organization is truly listening,” said Stites. “In the workshop at Franchise OPS, we provided attendees some innovative ideas on how to better utilize surveys and give them the tools to put a survey strategy together for their company.”
Stites’ company, Franchise Business Review (FBR), is a market research and consulting company that specializes in franchisee satisfaction and engagement. Stites created the Franchisee Satisfaction Index (FSI), which has quickly become the industry standard for measuring and benchmarking franchisee satisfaction and engagement. FBR has worked with more than 500 leading franchise systems including Action Coaching, Snap-on Tools, FastSigns, Budget Blinds, Church’s Chicken, Firehouse Subs, Home Instead Senior Care, ValPak and many other leading brands.
Other franchise operations experts who conducted workshops at Franchise OPS include: Deb Binder of Ingage Consulting, Stacey Ruth of Actio Marketing, Eric Stites of Franchise Business Review, Keith Gerson of FranConnect, Rupert M. Barkoff of Kilpatrick, Townsend and Stockton, Barth Getto of BizUnite and Bill Gauthier of CCA Global Partners.
“If you want to improve your knowledge about trends in franchise operations, this session is the place. You will learn from experts, and you will learn from your peers,” said Bill Sherman, Chief of People and Processes, ConciER FSED Franchising.
In addition to the educational benefits, roundtable discussions and networking opportunities with C-level franchise executives, the Franchise OPS offers the added bonus of being approved for 300 CFE credits by the International Franchise Association. A future Franchise OPS session is being scheduled for later in the year in Atlanta, Georgia.
Franchise OPS was sponsored by Franchise Business Review, Kilpatrick Townsend, Actio Marketing, BizUnite and Ingage Consulting. For complete information on Franchise OPS, including announcements on future Franchise OPS conferences, please visit http://www.franchiseoperationssummit.com.
About Ingage Consulting
Ingage Consulting is a management consulting firm that works with cooperatives and cooperative councils and leadership to improve the organization’s culture which in turn increases sales and satisfaction; improves growth and retention and boosts loyalty and profits.
Ingage Consulting provides solutions that drive the cooperation, commitment, passion and loyalty of cooperative members. They offer unique services that help solve the problems of cooperatives in a number of ways. Working closely with clients, the Ingage Consulting team quickly and thoughtfully assesses, understands and devises solutions to a cooperative organization’s challenges. Leaders come away with ideas for improvement, including methods for maximizing collaboration among co-op members and a clear strategy and execution plan for change, customized to meet organizational objectives. Ingage Consulting’s proven techniques to increase collaboration brings about greater productivity and success on many levels. In short, Ingage Consulting makes cooperatives more successful.
Ingage Consulting is located at 400 Trade Center, Suite 5900 in Woburn, MA. For more information, contact (781) 569-5900 or visit the website www.ingage.net.
