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When baby boomers took their first “real” jobs upon entering the workforce, their demands and expectations were ridiculously low by today’s standards. On their first day on the job they got an employee handbook that they took home and scanned while eating dinner or watching TV. Company training, if there was any, was minimal. For…
You have a group of trainees. You have things you want to teach them – skills, behaviors or information you want them to absorb and use. That’s the usual situation before most companies start to design training. But what kind of training will most effectively deliver the knowledge you want to teach, and in the…
A consistent brand identity is the glue that connects every piece of your customer’s experience. Unless your brand is reinforced consistently, your customers can feel disconnected from you, and ultimately, hesitate to buy or become repeat customers. And where is the best place to get your people to become your brand champions? Training! But first,…
There are many compelling reasons to deliver your training directly to your employees’ cellphones. To cite just a few . . . Mobile training can be conveniently delivered to large numbers of employees who work in multiple locations There is no hardware cost, and no need to install a training center for employees to use…
Are you looking for a great franchise speaker? If you are, you need Evan Hackel! We are pleased to announce the launch of Evan’s new Franchise Speaker website! When you visit, be sure to click on the See How tab to watch a video of Evan in action. Evan brings decades of franchising success and experience…
By Dan Black and Cordell Riley Not long ago we got a call from a sales manager who said, “We need sales training!” Our response, “Are you sure?” Our client went on to explain that some of their customer service reps were doing four times the volume of others. It had to be because they…
By Barry Lenson When I interviewed Megan Sweeney, Tortal Training’s new Client Engagement Manager, I expected that I would simply write down everything she said and edit it all into a short, cut-and-dry blog post. Those plans changed when Megan and I started to talk and I discovered her special Meganthusiasm. She is so full…
By Cordell Riley “It’s not enough to teach knowledge, skills, or behaviors just for the sake of it. Training must connect to big-picture, company-wide objectives. Team members and leaders have to ask, “What do we need to be able to do so we achieve our business goals?” and “How will we measure and show…
We recently heard a sales trainer say this to a room full of newly hired salespeople. . . “Stay fired up! If your prospect throws you out the door, come right back in through the window!” That piece of advice is like others we have heard over the years, like this one . ….
On March 22, 2017 at 12 noon EST, Tortal Training’s Client Engagement Manager Brannon Dreher will be giving a free Webinar on sticky training. The clock is ticking, so be sure to register now. From Forgettable to Sticky to Stickier to Stickiest Training “How much information do you think your employees retain after they…
